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July 2004

J.M. Snyder

Lulu storefront of the day for July 31, 2004: J.M. Snyder

J.M. Snyder is an emerging voice in gay erotic fiction. A self-published author whose first three books are available through iUniverse, Snyder turned to the realm of print on demand publishing after several years of fan-fiction success online.

Auris Project

Lulu storefront of the day for July 30, 2004: Auris Project

Power Plays: The Poor People's Guide to Fighting City Hall and Other Maddening Bureaucracies by Denise McVea

An insightful road map through some of America's most frustrating bureaucracies, Power Plays shares potent strategies that successful investigative reporters use to navigate -and win against- big business and government. Packed with useful tips, facts, and strategies, Power Plays is a valuable reference book for U.S. residents confronted with the bureaucratic institutions of government, medicine, finance, immigration and more.

WSJ on bloggers at the convention

I missed the WSJ story (subscription required) on convention bloggers when it came out and ran across it today via Wonkette. It may be interesting to no one but me, really, but the story includes a picture of my friend Matt. He apparently told the Journal beforehand that he hoped to cover the behind-the-scenes Convention action. As far as I can tell, he either didn't come up with much to cover or he was too busy to post it. I found the WSJ's gossipy "Celebrities Uncensored" section (once again, subscription required) more insightful than the relatively straightforward blog reports I read. Excerpt:
Actor Ben Affleck, responding to Chris Matthews on MSNBC's "Hardball" about where he fits on the political landscape in Arnold Schwarzenegger's California: "I'm definitely a girlie man."

Interview with Brewster Kahle

Via OLDaily, I ran across this interview with Brewster Kahle, CEO of the Internet archive, deep thinker, and instigator of the Internet Bookmobile. Kahle:
It goes back very deep in the human psyche to the Library of Alexandria, which was in many ways the culmination of the Greeks' vision of knowledge as being worthwhile in and of itself. The idea is to take the Library of Alexandria another step further and make the published works of humankind accessible to everyone, no matter where they are in the world. We hope that then everyone can add to this grand library. Current computers and the Internet are making this conceivable. This seems to be the opportunity of our time, in the way that the generation before got to lay claim to landing a man on the moon. That was something that humankind can point at for centuries as a worthwhile achievement.

Convention blogger roundup

The Washington Post has penned a pretty comprehensive, link-laden roundup of the blogging going on at the Democratic National Convention. I'm not much of a devotee of political blogs (although I have been very impressed by Wonkette), but being a political TV junkie I have spent a fair number of hours watching the convention coverage over the last few days. My friend Mathew Gross is one of the thirty or so "credentialed" bloggers at the convention and while my preference would be to call him and dissect the political posturing over the phone, he is apparently too busy to talk this week so I've been reduced to adding sardonic comments to his blog during commercials over the last few nights. It's a sad state of affairs. He is obligated to take it all pretty seriously, I suppose. I gather he's meeting lots of interesting people.

Lulu.com at Comicon

Lulu's own comic-queen Leah Riley just returned from Comicon, the annual convention for comic book artists and fans. She posted a trip report that features a number of entertaining links to comic sites on the web. The web comic subculture falls under the rubric of Generation C, a term coined by people whose job it is to coin catchy terms. Generation C is supposed to describe the culture of energetic individuals who reflexively add to the vast sea of content ('C') on the web. Blogs are one example, of course, but so is the Madonna Remix Project and HomeStarRunner.

In defense of blogging

From trAce Online Writing Centre (new to me), a Canadian writer posts a love letter to blogging as an art form. Yes...art form.
To call blogs literature would be to turn them into an elitist, edited, and vetted art, one which is contrary to their very nature. The complexity of what blogs and their reactionary, perfectly contemporary, accessible prose could mean to the future of sustainable storytelling, to truth in journalism and to the survival of democracy, is too great to call literature.

Lodestone Press

Lulu storefront of the day for July 28, 2004: Lodestone Press

These folks have actually published a Vulcan language manual, although I am forced to wonder what permissions, if any, they obtained prior to doing so. I suppose it could be public domain material. Maybe there's a Vulcan language Wiki somewhere.

Power Play

Lulu storefront of the day for July 25, 2004: Adam Sutkus

Ultimate power. Seductive; addictive; dangerous. Kurt Peterson, young and ambitious as a new House of Representatives staffer on Capitol Hill, is invited into the inner sanctum of a ruthless political mentor. Kurt's journey to the top seems limitless--that is until the truth behind the legislative chess games becomes clear. With the fate of the President hanging in the balance and the FBI on his trail, Kurt must confront the true nature of power: that all positions of great power require an equally great price to be paid.

The author of this book is a former Pete Wilson staffer and political insider of the first order. I haven't seen a copy yet, but it looks extremely promising.

Mel P.'s Spooky Store

Lulu.com storefront of the day for July 23, 2004: Mel P.'s Spooky Bookstore of Doom.

(note: If you do not have a Lulu account already set up with a profile set to 'mature', you will not see the comic books available through this store. They look great.)

MadCap Ink

Lulu storefront of the day for July 18, 2004: MadCap-Ink

Getting Lucky: a comedy in two acts
Full length play for 4 men, 2 women. "So, this leprechaun walks into a bar..." Saturday night is booming in the city, except at Kelly's Irish Rose. Down to just one regular customer, owner Moira Kelly is frazzled by the lack of business, a string of bad luck and the constant presence of her ex-beau. If things don't turn around soon, the saloon doors will close forever. Could all this bad luck be the cause of one down-on-his-luck leprechaun?

The Healing Movie Book

Lulu storefront of the day for July 17, 2004: Dr. Michael A. Kalm, M.D.

Author of: The Healing Movie Book (Precious Images: The Healing Use of Cinema in Psychotherapy)
Trained at Duke University Medical Center, Michael A. Kalm, M.D. is a board-certified Psychiatrist in private practice in Salt Lake City, Utah. A presenter at the Mayo Clinic “Humanities in Medicine” program, he has written and lectured from Kauai, Hawaii to Kuopio, Finland on subjects as diverse as the Indian Mathematician Srinivasa Ramanujan to the composer Frederic Chopin.

How Many Books Are Too Many?

From the New York Times, the provocative question: How Many Books Are Too Many?

This is very much the question of the hour, I think, along with the implications of more writing than ever before--accompanied, apparently, by less reading. But as ever, I cringe at lines like this: "Even if you don't count the titles published through print-on-demand and other fee-charging, vanity-press-type outfits, the total still comes to 10,000 books a year -- or one book published every hour or so. And that's just the fiction." Another journalist to educate.

But still, despite reflecting a publishing-industry-centric view of the market for books, the column raises some very good points.

Could the oversupply of books be hurting the demand for them? The difference between publishing and other businesses is that a great many people don't produce books just to make money. They want to introduce their words, or someone else's, to the world, and a lot of them see prestige and even romance in calling themselves authors or publishers. It sometimes seems everyone wants to take up writing, is (incorrectly) confident of success and plans to get to it any day now. But what good is a hammer in a world without nails? If everyone is writing and publishing books, who will find time to read them?

Nikhil Parekh

Lulu storefront of the day for July 16, 2004: Love Poet Nikhil Parekh

Prolific and award-winning Indian Poet, Nikhil Parekh


A Google search on Nikhil Parekh.

eScholarship Editions

Courtesy of Stephen Downes at OLDaily, the University of California Press has released 437 scholarly titles online, free. Includes riveting titles like The Fractured Community: Landscapes of Power and Gender in Rural Zambia. Not to digress, but I wonder if college students writing papers today even visit the library much? I used to have to virtually camp out in the library to finish a paper, or stay until it closed and then lug home as many books as I could carry. And does anyone still use notecards? We have an intern. I suppose I should ask her.

A French funeral for verbs

From the foul, subscription-requiring web site of the venerable Wall Street Journal, an article on a stunt by a French writer: a novel without verbs.

So why this particular literary quirk? A challenge to tired, old ideas about language, according to 65-year-old Mr. Dansel. The written verb, in his opinion, such a boor; so pushy; so insistent on action. (Verbs in speech? No such problem.)

Mr. Dansel's manifesto, according to the book's introduction: "The verb this invader, this dictator, this usurper of our literature since always!" Then, a call to arms, "to all the followers of this new movement."

The reaction among French critics to this feat? Mostly chilly. Like the Alps in January. Brusque. Like a bistro waiter. In the monthly magazine Lire, a bible for bookworms, just an 18-line snippet, with this sentiment: "a bad paper by an 11-year-old student."

And from the British press, worse. Sneers! Scoffs! Denunciations! John Walsh in the Independent: "a jungle of similes and essences, desperate for the oxygen" of a verb. Echoes from U.S. critics. A verbless review in the Chronicle of Higher Education: "Enigmatic. Disturbing. Strangely unappetizing."

I like this idea because it qualifies as a grand, book-related stunt. Stunts may not be necessary--may even be gauche--for great literature, but for the average novel struggling to raise its head over the crowd of compatriots a stunt is a great idea. Reviewers will rush to write about this book (already have, by all appearances) if only for the opportunity to try to write a review without verbs.

Along the same lines, day before yesterday I ran across a story about a Chinese novelist who planned to release his book in chapters via text messages prior to publication. Another great stunt.

Next up, ala Hemingway, a novel in English without adjectives. Anyone?

The Corpse Magazine

Lulu storefront of the day for July 15, 2004: The Corpse Magazine

"We here at The Corpse Magazine strive to offer only the best horror. The kind which like a zombie, grabs you by the nads and won't let go. If you can't get to sleep at night after reading our authors, we've done our job well."

Self published book wins Somerset Maugham prize

The Guardian UK ran a story yesterday on Mark Blayney, an author who self published his book, entered it in the competition for the Somerset Maugham prize for young authors, and, to his and everyone else's surprise, won. There are two particularly interesting elements in this story from my point of view.

One is that, like Andy Kessler (another author who made headlines recently with his self publishing success story), Mr. Blayney did it the hard way. Like any Lulu.com author, he typeset his own book, did his own cover art, and got help with editing from friends. Unlike Lulu.com authors, however, he went to a local printer and shelled out a bunch of money to have them bind it and make copies. Now, of course, publishers are banging on his door, and he is quoted in the article on the subject of self publishing saying something to the effect of, never again. Too bad. If only he'd known there was an easier way.

The other striking thing is that, like many self publishing authors, he sought to avoid being stigmatized (in this case by the contest judges) by using an imaginary imprint: Manuscript Publishing. Over and above the possible tax advantages of setting up your own "publishing company," perhaps this isn't such a bad idea. I'm fond of saying that authors have to become their own brands, as a few journalists like Andrew Sullivan have begun to do. But there may be something to be said for wearing sheep's clothing.

And, on another note, a columnist from the the Canadian paper, The Toronto Star, was kind enough to give her entire column space over to an advertisement for Trafford Publishing. I think one of the last lines in the column, albeit inadvertently, tells you pretty much everything you need to know about going that route: "If you can sell 1,000 copies through various distribution channels, your royalties will add up to just over $4,000. That helps defray much of the up-front cost." Helps. Yikes.

Open source Cisco manual redux

Professor Matt Basham is in the news yet again today with a follow-up piece in the St. Petersburg Times: Simplified manual a virtual bestseller. The story recounts the viral spread of the free CISCO certification textbook that Basham published through Lulu.com. I doubt that this is the last chapter for Basham or his book; in the next couple of weeks he plans to publish the updated version and this time to offer a print version for sale.

Reasonable Joy, by Lauren Sanders-Jones

Lulu storefront of the day for July 14, 2004: Lauren Sanders-Jones



Found on her biological father's doorstep in Raleigh, NC the morning after her birth in 1899, Rainey Clark grows up in a loving household. After her parents' deaths, Rainey moves to Washington, DC with her late father's wealthy and outspoken sister, a speakeasy owner. She meets William "Step" Herndon, who is soon her ideal love match, or so she thinks. They marry, or so she thinks, she becomes pregnant, and their marriage falls apart when Step's sordid true nature is revealed to her. After her son is born, and her husband dies under mysterious circumstances, Rainey returns to Raleigh, and later marries Attorney William Davis, who adopts her son. They have two daughters, and their life is idyllic compared to many Southern blacks. Rainey and her family are devastated by her daughter’s murder in 1960. Will she survive this hideous time of grief and misery? Will her deepest secret be revealed before she can resume some semblance of her former life? Rainey is a woman who survives, thrives, and endures!

Technology expands self-publishing options: Lulu.com in the news

There's a story today in the Raleigh News & Observer about Lulu.com by technology reporter Jonathan Cox: Novel approach to getting in print: Self-publishing options expand with technology.

This is a pretty good story, from my perspective, because it focuses on an author but also takes into account the technology story that provides the backdrop for the changes in publishing. What is missing, of course, is the nuance of the story, nuance that I suppose is really only possible in a longer, magazine-style piece.

The self-publishing industry has traditionally preyed upon writers like Lauren Sanders-Jones by wringing as much money from her aspirations as possible. Lulu.com offers a means for writers like her to bring their work to market without risking a lot of money to do so. Most aspiring novelists like Jones fail in the marketplace: this is true to some extent even of those who are published through conventional means. I wish her the greatest success, of course, but the important thing to remember from the standpoint of a story about the "self-publishing" industry is that this writer is getting a fair shake. She's not being exploited.

The Success of Open Source

A Bloomberg Columnist reviews Steven Weber's new book, The Success of Open Source, and notes that the open source model is significant not so much as a way to develop software--open source software, after all, can be good or bad--but as a new way of looking at business:
His claim, and it's a bold one, is that this isn't just a good way of developing software, it's a new way of organizing businesses.

In short, open-source software breaks the links between developing a product and owning a product, which is the way business has traditionally organized itself. That could have startling consequences.
Startling consequences indeed. I hear a lot of skepticism about whether or not Lulu.com constitutes a genuine challenge to conventional publishing. It does, but not so much because of the quality of particular pieces of content, many of which are indeed of dubious quality. If Lulu.com does threaten the industry at all, it is because it challenges the traditional organization of the publishing company. The open source principle alluded to above is, of course, the same principle that we are using to develop Lulu.com. Yesterday I received a call from a friendly woman who teaches classes on self-publishing and I had a chance briefly to chat with her about Lulu. What seemed to surprise her most was the fact that I talked about different ways that authors might want to offer their work--not just through Lulu.com, but through all the other means available to them. She seemed particularly taken aback when I mentioned that most authors probably shouldn't get ISBNs for their books (depending, of course, on how they plan to market the book).

Dan Howland on tour

Dan Howland, author of the Journal of Ride Theory Omnibus, is planning an Omnibus Book Tour. Nifty. I like the whole idea, too, of the virtual book tour, pioneered by Kevin Smokler.

Tupperware parties for books

Interesting idea. Courtesy of Publishers Lunch, a note that Penguin is launching a house party plan for selling childrens' books called Family Books At Home. The idea is the same as that pioneered by Avon and Tupperware, and it makes perfect sense for books, too. I'm surprised--the sex toy sellers thought of this long ago--that publishers are just getting around to it. I'm trying to figure out if this might be a good affiliate strategy for Lulu.com. The trouble, as always with affiliate programs, is that the margin on books is very small, and on POD books even smaller. Unlike the margin on sex toys. The margin on sex books, however, can be pretty good.

Cubanito!

Lulu storefront of the day for July 12, 2004: Ralph Rewes

Cubanito!
The tragicomical misadventures of an opinionated Cuban youth on a bi-cultural quicksand path in search for missing principles and spiritual values.

CSM on the decline in reading

After having spent some time chatting with the reporter who wrote the piece that appeared today in the Christian Science Monitor on the recent study that found a decline in reading--New on the endangered species list: the bookworm | csmonitor.com--I was very disappointed to open the paper and find Lulu.com missing from the story altogether. When I spoke to her, I told the reporter that while reading books appears to be in decline, the number of books published is dramatically up. As to what larger trend, exactly, that demonstrates, I can't really say. Perhaps nothing more than an increase in narcissism. But I am prone to believe that it suggests a period of transition. More people are communicating primarily through writing than ever before. That the writing is not better than it is is surely a temporary reality. In the final version of the story the reporter touches on the issue, but doesn't go into any detail. Clearly I need to work on my talking points. Perhaps the answer to literary anxiety, then, is to relax the hold on traditional forms: "Reading has been worked into the fabric of our lives through the Internet and all kinds of other media," she says. "We are reading all the time, just not reading in ways that might appear visually literary."

To a surprising extent, people are writing more, too. The NEA study found Americans doing more creative writing than ever - 30 percent more than 10 years ago. More models exist of the personal narrative, as memoir mania cuts into the fiction market and as blogs chronicle strangers' days from breakfast to bed.

Graphic novels the future of literature?

In The New York Times Magazine today, a take on the evolution of the graphic novel:
You can't pinpoint it exactly, but there was a moment when people more or less stopped reading poetry and turned instead to novels, which just a few generations earlier had been considered entertainment suitable only for idle ladies of uncertain morals. The change had surely taken hold by the heyday of Dickens and Tennyson, which was the last time a poet and a novelist went head to head on the best-seller list. Someday the novel, too, will go into decline -- if it hasn't already -- and will become, like poetry, a genre treasured and created by just a relative few. This won't happen in our lifetime, but it's not too soon to wonder what the next new thing, the new literary form, might be.

JohnKerryIsADoucheBag

Hah! If you run a Google search for John Kerry, the 6th result (currently) gets you the URL of the year: JohnKerryIsADoucheBagButImVotingForHimAnyway.com.

The NYT on Elvis Costello

Those who, like me, number themselves among the ardent fans of Elvis Costello will enjoy this piece on what restless musician has been up to lately: This Year's Model Is the Only One That Matters. I haven't seen the Cole Porter biopic yet, but one of the reasons I'm looking forward to it is to see Elvis perform "Let's Misbehave." For anyone interested, the lyrics to one of my favorite E.C. songs: "Poor Fractured Atlas."

P2P companies to share profits with artists?

ABC News online in Australia reports comments by Kevin Bermeister, the chief executive of AltNet, a company involved that helps distribute P2P applications, that those companies are planning to give back revenue to some of the artists affected:
The profits from file-sharing programs which allow users to swap music files will be shared with artists once litigation settles down, according to an executive involved in digital download services.
Seems a bit farfetched.

Personal Technology Freedom Coalition

Courtesy of Google News:

Personal Technology Freedom Coalition Created
Kansas City infoZine, MO - Jun 24, 2004
... and companies representing diverse sectors of the US economy has come together to form a new organization, the Personal Technology Freedom Coalition. ...

Orlando, Florida: Anarchist librarians at ALA annual conference
Infoshop News - Jul 5, 2004
... in general. There are new efforts underway to fight back, including the Personal Technology Freedom Coalition (PTFC). And there ...

Getting The Big Things Right: Goals And Responsibilities In A ...
Sydney Morning Herald, Australia - Jul 7, 2004
... set new benchmarks for information technology skills ... Our unique Social Coalition approach recognises that ... is to reconcile a desire for personal freedom with the ...

Digital Battleground: From Congress to the Marketplace
TechNewsWorld - Jul 2, 2004
... D-Virginia) to fix these problems was in the news last week as it drew new support from a coalition called the Personal Technology Freedom Coalition (PTFC). ...

Hatch's Induce act comes under fire
The Register, UK - Jul 6, 2004
... say some, including legal brains that support the Personal Freedom Coalition. ... responsible for contributory infringement because its technology has substantial ...

Suppliers support change to US piracy law
ComputerWeekly.com, UK - Jun 24, 2004
The Personal Technology Freedom Coalition is trying to get the Digital Media Consumers' Rights Act, introduced in the US in January 2003, through Congress. ...

Financial Squeeze on University Presses

"University presses have been under stress for more than a decade, and that appears likely to remain the case for at least a decade more." The Chronicle of Higher Education (subscription required) runs a great story on waning budgets for university presses. Of course, some presses are considering using print on demand technology to cut their costs, which raises the possibility of an opportunity for Lulu.com to step in. But truthfully we've never been able to arouse much interest from university presses--not so far, anyway. The academic world spins in its own orbits. It is suspicious of for-profit companies, reluctant to abandon old habits, and haughty about mixing its content with that of the hoi polloi. And Lulu.com is nothing if not a broad encampment of the hoi polloi.

A couple of quotes in this article are worth sharing:

Swapping war stories is fuel for any academic meeting. Press directors and editors and their colleagues discuss ways to keep overeager authors at bay, and send unwanted ones quietly away. They marvel at how many academic authors cannot properly punctuate, while plenty seem barely able to write at all.

And this one about the dangers of publishing anything remotely sexual:

A war story of a different kind was told by the editor in chief of Duke University Press, Ken Wissoker. This month the press will issue a collection of essays, Porn Studies, edited by Linda Williams, a professor of film studies and rhetoric at the University of California at Berkeley. The book includes a moderate number of illustrations, "whatever was appropriate to the argument, in the same way as in a book of film analysis," says Mr. Wissoker. Most are frame enlargements from films -- and they are "too small for pornographic use," he notes.

Still, when the press sent the book to its normal printers, they declined the job. "They had concerns and didn't want to do it," he says. Duke instead sent the volume to an overseas printer, and encountered no further obstacles.

This reminded me of the days when I acted as the editor of the literary magazine of Earlham College, Crucible. A male student prone to cross dressing at campus parties submitted a short, erotic prose piece on the ecstasies of making love to another man and, being PC party officials in good standing, we published it without the first bit of editing. But at the printer who handled the magazine in Richmond, Indiana (an industrial town, apart from the small college), one of the employees glanced at the proof and objected. After some negotiation and diplomacy, they ended up printing the issue anyway.

London Journal of Colin Gregory Palmer

Clearly I've been spending too much time mucking about on Slashdot over the past two days. At the end of a long comment thread on an unrelated subject, I ran across a link to the journal of one Colin Gregory Palmer. I wasted the next few minutes chuckling over a young man's travails in London. Palmer provides an excellent illustration of a writer who appears to be interested primarily in distribution and secondarily in compensation (he offers a tip jar on his site). On the other hand, should he succeed in building a reading audience, he then has the basis on which to offer his content for money. Perhaps he'll turn his journals into a book on Lulu.com one of these days.

Mythville

Lulu storefront of the day for July 7, 2004: Mythville

From Disinfo.com:

The scene: In the imaginary Mythville of his mind, experiential author and poet Douglas McDaniel readies the coffee for his press conference, pulling a folded pouch of black, white, quite stained cloth from his backpack. He sets it on a cement bench with various notebooks of poems, a backpack, a compass, Mythville.com business cards, small piles of books for sale, a carved wooden 'eagle' and, gotta have it, the Mythville logo, which is a steer skull and the words Mythville.org.

Irish martial arts from Caravat Press

Lulu storefront of the day for July 9, 2004: Caravat Press

John W. Hurley practises traditional Irish martial arts. He is the author of "Irish Gangs And Stick-Fighting", and the upcoming "Shillelagh: The Story Of The Irish Stick". He also reprints old martial arts manuals written by Irishmen or people of Irish ancestry.

Aryiki Amazon Fantasy Miniature Wargame

Lulu storefront of the day for July 7, 2004: Aryiki Amazon Fantasy Miniature Wargame

Aryiki Amazon Fantasy Miniature Wargame is a serious game of glamour and magic where maidens and heroines are the protagonists. The rules were primarily designed for 25/28mm miniatures such as those produced by Eureka Miniatures, although other amazonic/female miniatures from companies are suitable as well. The website for the game is at www.aryiki.com

Lulu.com in the news

Or, should I say, Matt Basham in the news (courtesy of Google):

Professor gives Cisco manual away for free
ZDNet.com - 15 hours ago
... More than 2,000 copies were downloaded around the world in the first few days of the book's online release, according to Lulu.com, an alternative textbook ...
Cisco manual goes online for free - The Register
and more »

Cisco Gets Kicked in the Ba11s
DevShed, UT - 6 hours ago
... Mr. Matt Basham, a professor at St. Petersburg College has made his 800 page textbook available for download free (lulu.com). His ...

And verily, the market shall smite those who fall short
Good Morning Silicon Valley, CA - 7 hours ago
... his pupils shell out big bucks for Cisco Systems high-end training manuals, Basham wrote his own 800-page manual and is distributing it online via Lulu.com. ...

By the way, I think it's worth asking why on earth the "Cisco gets kicked in the balls" snippet makes it into the Google newsfeed while, for example, the Slashdot thread does not. Ours is not to wonder why, I suppose.

Ashé: the Journal of Experimental Spirituality

Lulu storefront of the day for July 6, 2004: Ashe, the Journal of Experimental Spirituality

ASHE
DARING TO LOOK OVER THE EDGE OF CERTAINTY

Ashé is a multidisciplinary e-Journal exploring diverse avenues of modern spirituality, examining the ways individuals and groups push at the envelope of spiritual expression and contemplative practice. Online.

Lulu.com slashdotted

Nice way to begin the week. Matt Basham, the St. Petersburg Community College professor who made news two weeks ago by publishing a free version of his CISCO certification manual, was written up in a CNET story, that has been promptly slashdotted this morning. At the moment, poor Lulu.com is groaning beneath the weight of thousands and thousands of breathless programmers.

For those who want to go straight to Basham's Lulu.com storefront, try here. Good luck: the site is very slow at the moment.

She Comes First

I should probably add a new category for posts entitled Internet book marketing. It's under consideration. But along those lines, here's a bit of titillating content (which is, of course, quite marketable--especially on the Internet) from author Ian Kerner, working with Regan Books, a division of Harper Collins: She Comes First: the thinking man's guide to pleasuring a woman.

I include a link to this site here because Kerner provides an example of an author (or a publishing company, as the case may be) doing everything right from an Internet marketing standpoint. Note that the site does the following:

1) The home page merchandizes the book effectively.
2) The author includes a blog that allows readers a sense of personal interaction with the author (perhaps not as personal as some would like, but still).
3) A sex advice column (advice columns of all sorts are popular) is included--this bolsters the amount of content provided by the site, which gives visitors more reason to hang out there and become engaged.
4) The site offers visitors a way to become engaged in "the cunnilinguist revolution" by signing up for a newsletter. This is very, very important because those newsletter recipients become potential customers for future books or related products, as well as good word-of-mouth marketers.
5) The site offers book excerpts.
6) The whole page is well optimized for search engines and is being actively promoted on sites of interest to potential readers (like Fleshbot).

All in all, this is a good case study for a sophisticated book marketing campaign on the Internet. The only closely comparable Lulu author using at least some of these techniques is Elise Sutton, female supremicist.

Microsoft wins patent to exploit network potential of skin

While there is a spectrum of defensible positions on issues surrounding patents and copyrights, reasonable people can agree, I think, that the patent office in fact has become a seething nest of archvillains bent on destroying humankind.
In what may seem a move too far to some, the computer software giant Microsoft has been granted exclusive rights to this ability of the body to act as a computer network. Two weeks ago the company was awarded US Patent 6,754,472, which bears the title: Method and apparatus for transmitting power and data using the human body.
If you write science fiction and you are not compelled to jot this down in your notes as the potential basis for a plot, then give it up--join a different genre. On a completely separate note, Nerve.com is running a promising short video contest with a first amendment theme.

Lulu.com Author Featured in MSNBC Article

In the 'be-careful-what-you-wish-for' category, Dan Howland, author of the Journal of Ride Theory (as well as this blog), appeared in a Portland Business Journal article this week that was picked up yesterday by MSNBC:
New technology taking publishers for a ride: Distribution for the writing masses

Dan spoke to the journalist, as did I, as did Bob Young, the CEO of Lulu.com. That didn't stop the story from getting a couple of important facts wrong. Most crushingly, from my point of view, the journalist (or an editor somewhere along the line) reinterpreted "300 books a week," which is the number of books I told him was being published through Lulu, into "300 books a year." You can accuse me of being oversensitive, but anyone using new technology to publish 300 books a year is not presenting a business model that challenges traditional publishing. Not only are authors publishing more than 300 books a week, through Lulu.com, the number is actually growing all the time.

The article also misses the key point about pricing and the potential that this technology offers. By focusing on the amount per book that the author himself paid when he bought his own books to sell (through, you'll note in the article, his local independent bookstore), he misses the point that an author can set his or her own royalty for each book sold--through Lulu.com or elsewhere. The point for most authors, after all, is to sell their books, not to buy them themselves.

Now I'm really nitpicking, but it's also a complete mystery to me--as an occasional journalist myself, mind you--why anyone would write a story about self-publishing that focuses on an author who is using one technology, but then lead the explanation of the concept in the article by mentioning companies (XLibris and iUniverse) that otherwise appear nowhere in the story. Organizationally it makes no sense. He also confines his discussion to "short run" printing, which is really old news. What Lulu.com has done by offering the same economy of scale to publishing one copy at a time is genuinely revolutionary. Even Kinko's costs about twice as much.

But of course the story is now out there--on MSNBC, no less--and there's nothing I can do about it but moan a bit here. And that said, I don't mean to overlook the fact that this story provides great publicity for Dan Howland, an author I admire quite a bit. If you are the least bit interested in a very quirky and stylish journal about amusement parks, I highly recommend the Journal of Ride Theory Omnibus.

Authoritative Encyclopedia of Scientific Wrestling

Lulu storefront of the day for July 4, 2004: The Authoritative Encyclopedia of Scientific Wrestling

The Authoritative Encyclopedia of Scientific Wrestling. Finally, learn the science of mat domination from the Catch As Catch Can wrestling legends that were actually there. In volume one: 1) Wrestling I, II, & III by Ed "Strangler" Lewis - Extensive coverage of nelson holds - Learn the Jack-Knife Arm Scissors, Lewis' famous headlock and hiplock, toe holds (including the Step-Over toe hold), and tons more... 2) The Science of Wrestling and Art of Jiu-Jitsu by Earl Leiderman - Includes the rules for Catch-As-Catch Can, Greco-Roman, Side-Hold, and Cumberland & Westmoreland wrestling. - Learn the Flying Mare, the standing crotch and half-nelson, the double wristlock, the head scissors, and much much more. 3) Excerpts from the very rare and exceedingly difficult to find 'Wrestle to Win' by Spyro Vorres. ...and MUCH MUCH MORE. Nearly 500 pages of information by the masters of the craft.

A Puppet of Faust

Lulu storefront of the day for July 3, 2004: A Puppet Of Faust

A Puppet Of Faust is a fast paced cyberpunk thriller set in the not too distant future. Following a terrorist hijacking of nuclear weapons thirteen major cities around the world are destroyed. The decaying atmosphere forces people to rebuild underground. Deep in New London, Subsequence - a talented but disturbed hacker - stumbles across a secret that would have best been left sleeping. Follow him and his sister as they try to escape the past that very suddenly tries to catch up with them.

50 Coolest Web Sites?

Time Magazine has put together a list of what they consider to be the fifty coolest web sites. Lulu.com hasn't made the list. Yet.

Poor PR, I guess.

Anacreontic

From the Wordsmith.org web site: anacreontic

Anacreontic (uh-nak-ree-ON-tik) adjective

Celebrating love and drinking.

noun

An Anacreontic poem.

[After Anacreon, a Greek poet in the 6th century BCE, noted for his songs in praise of love and wine.]

Robert X. Cringely on blogging

Like most 'professionals,' tech columnist Robert X. Cringley is a little hung up on the notion that what 'amateurs' produce on the Web is categorically different from the writing he and other journalists engage in. He elaborates on his reservations in this column: Together at Last: Maybe the Best Use for Web Logging Is to Teach Us More About Ourselves.

What bloggers do may be different, but it is not categorically different, no matter what the pros tell themselves. From the standpoint of access and perception, the market may well decide that the information and analysis provided by amateurs is the information it finds most valuable. Cringely has a lively intelligence, however, and he concludes his column with a great joke, so his take on this subject is worth reading.

Getting Gold: A Practical Treatise for Prospectors, Miners, and Students

Lulu storefront of the day for July 2, 2004: Goldslinger

GETTING GOLD: A PRACTICAL TREATISE FOR PROSPECTORS, MINERS, AND STUDENTS. By J. C. F. JOHNSON, F. G. S.

Web del Sol

This morning Sanders brought to my attention an organization called Web del Sol. Their mission is a bit of a hodgepodge, but it's all interesting:

Promote, fund, and support the writing, publishing, and reading of contemporary literature in electronic media.
Support all forms of literary writing as well as education in the contemporary literary arts at the high school level through its growing Word Works Network program.
Explore, promote, and create new forms of artistic and literary expression in new media, hypertext, film, photography, and the literary arts, and to build an electronic community and nexus which fosters collaboration between these forms.
Promote college level writing programs and showcase the work of their best students.
Promote colloboration between the independent film community and the literary arts community.
I was particularly impressed with the high school program, The Word Works Network, or WoW Net, which provides web resources for a number of high school literary magazines. I would very much like to be able to offer Lulu.com's services as a POD provider to these magazines. Stay tuned.

Doc Savage Returns

Courtesy of Blackmask Online, reprints of the original Doc Savage Books are now available.

The quality of self-published books

Reading a thoughtful note about editing posted by Brad over at ePublishing blog brought to mind one of the tirades I trot out periodically when discussing issues associated with self-publishing. [And, keep in mind, there's really no such thing as self-publishing.]

Just yesterday I found myself in the middle of a back-and-forth with a prominent tech journalist, who shall remain nameless. His position was in essence that most of what is written is crap and that the editorial control exercised by publishers is essential. Fair enough. Most of what's written is crap, I'll grant you (although that doesn't seem to stop people from buying it when it's put out by major publishers). Here's my response:
Editing is indeed valuable. Believe me, we are great advocates of editing around here. Poor editing is closer to the rule than the exception among the 10,000 books currently on our virtual shelves. Of the fifty or so new books being published every day through Lulu.com, I would venture to say that no more than five of the fifty don't cry out, even upon first glance, for editing. But editing is a service; like typographic design, cover art, and marketing, editing can be purchased. But is getting good editing really worth handing over control of your content--your copyright--to a publishing company?

The dilemma you allude to, as I see it, is comparable to the dilemma presented by the emergence of the World Wide Web itself. "If anyone can put up anything on the Web," railed skeptics, "the whole thing is going to be useless. If you can't find the worthwhile information in the mountains of rotten information, what good will it be?"

Venerable institutions like the New York Times (justifiably) shuddered that individual sites--Matt Drudge's, for example--could compete with their own as sources for information. And yet, it has come to be.

What turned out to be the case is that humans are incurable sorters. We compulsively create tools and systems to organize things--Google, for example. We also organize ourselves into communities that in turn act as filters for what we read and buy and study. The Web is full of useless, poorly-edited content, but it is also full of useful, funny, and surprising content. Lulu.com extends the same egalitarianism to the process of publishing a book.

Bad news for online privacy

It's odd, really. On the one hand U.S. courts seem to be engaged in a strange and futile effort to muffle the development of technology that facilitates information-sharing, while on the other hand they dismiss the rights of consumers to email privacy: E-tailer allowed to track emails (July 1, 2004).
According to his 2001 indictment, Councilman directed employees to write computer code to intercept and copy all incoming emails from Amazon.com to Interloc's subscribers, who were dealers seeking buyers for rare and out-of-print books. Amazon.com did not then offer used books, but offered customers help in tracking down rare books.
Response to the decision from the Electronic Frontier Foundation.

Fredrik Stenshamn

Lulu storefront of the day for July 1, 2004: Fredrik Stenshamn

Fredrik Stenshamn is a photographer who is also keeping a journal of his one-year backpacking trip around the world here.

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